Full course description
This course is designed to introduce administrative, managerial, and marketing concepts to esports coaches and administrators. These concepts are integral to the successful development of an esports program. Information concerning the practical application of business principles and management concepts pertaining to esports will be presented. This course also examines governance, financial, and legal issues related to esports, and provides an overview of career opportunities in the industry. Overall, this course is designed to cover administration, organization, management, and marketing principles applicable to the development and growth of an esports program.